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M/s. Whitefield Paper Mills Ltd., Hyderabad is being promoted by Sri T.Srinivasa Rao and his Associates with the main object of manufacture of Coated, Writing and Printing Varieties of Paper etc., in Andhra Pradesh with a capacity of 2.00 lacs TPA at an estimated cost of Rs.362.99 Million US$

The Company has entered in to MoU with Government of Andhra Pradesh on 27th March’ 2006 The land allotted for the project, 271.35 acres in the first phase for Plant and Processing has already taken possession by the Company in Bayyavaram, hamlet of Tadipudi, Tallapudi Mandal, near Kovvur, West Godavari District, Andhra Pradesh. Govt. of A.P. already initiated another 230 Acres of land alienation from the in the second phase. The GoAP has consented to grant all subsidies, incentives to the proposed paper mill. The Company has also obtained all the necessary clearances from the Central Government. The site is well connected with all infrastructure facilities required for paper industry. The project is scheduled to be set up in about 30 months.

Received Project Techno Economic Feasibility Report from worlds leading Paper Project Consultants M/s Poyry, Singapore/Australia – SPB PC,  India.

The Company has entered MoU in to a long-term agreement with one of the leading Pulp and Paper suppliers in the world M/s. Elof Hansson Group, Sweden for supply of about 2,20,000 MTA of wood pulp and Marketing for 60% of the Paper produced through its well-established network all over the world. M/s. Elof Hansson Group is in existence for more than 100 years, having its presence all over the world and total business volume is more than US$700 million. The Company has subsidiaries in New York, Jakarta, London, Beijing, Sydney and Mexico City. As a standby arrangement signed MOU with DAIEI Paper, Singapore for supply of Raw material and marketing of finished product.

The Company is presently in the process of preparation of necessary documentation grounding this project in the State of Andhra Pradesh. It is estimated that this industry will generate direct employment for about 5,000 persons and indirect employment to about 15,000 persons. Chief Minister of Andhra Pradesh laid foundation stone for this mega Project on 31st May’ 2006

The site has various advantages such as availability of infrastructure facilities like Godavari River water, Raw Material, Transport facilities, nearness to Kakinada Port, availability of skilled and un-skilled personnel at affordable cost, effluent disposal facility etc.,


Industry Overview :

  • Paper remains an essential ingredient of homes, factories, offices and schools even in this “paperless” world.

  • By one estimate, personal computers alone account for 115 billion sheets of paper per year worldwide.

  • Long term trend is ever upwards as the demand continues to grow. Unlike in other mature commodity sectors, paper  consumption shows little sign of decoupling from economic growth.

  • In the developing world average per capita consumption is ~15 kilograms per year, while the minimum level to meet basic needs for communication and literacy is ~30 to 40 kilograms.

  • The biggest increase is expected to occur in developing countries in Asia.

The Project Concept :

  • State of the art manufacturing facility to produce 210,000 TPA paper through eco-friendly processes.

  • Support facilities

De-inking plant

80-MW captive thermal power generating plant

Zero-discharge effluent treatment plant

  • Proposed in a Government approved Sector-Specific Special Economic Zone (SSEZ)

  • Single largest paper machine in India, producing consistent quality of paper meeting International standards

  • Exports to South Asian, Middle East and African countries

  • We are creating employment for about 5000 person direct and 15000 persons indirect apart from the above employment will be benefitting the overall development of the region and villages surrounding plant with territory employment in all the dependent sectors. Management considers development of the region as one of its primary goals

  • We are adopting Totally Chlorine Free (TCF) bleaching process resulting in an environment friendly manufacturing process. Our Manufacturing process adopts a near zero pollution process wherein the water, air nill. This is going to be the first paper industry.




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